Editorial
Markus Bürgin
Dear Customers and Industry Colleagues,

As the new year begins and we leave the turbulent financial markets of 2011 behind us, it is good to share some brighter news with you in this first Perspectives of 2012.

Demonstrating our commitment to continuous improvement and to responding to the needs of our customers, we are proud to reveal that we have integrated the iPad with our training materials. The first course using this technology was successfully completed in December. This produced great results and feedback, as you can read below. Futhermore we are delighted to announce the launch of the SR Technics iPad App on iTunes a few days ago. We hope that you and your people will find this a useful additional source of 'information on the go' about Training Services.

Last November, SR Technics Training Services invited customers to spend a day with us sharing knowledge and experience. The event focused on the next generation of Human Factor (HF) and Safety Management System (SMS) courses, in anticipation of forthcoming ICAO requirements. You can read more about this extremely interesting and discussion-filled day in the report below.

Meeting our customers' expectations is our goal. We do this by listening to you and acting on what is necessary in order to address any concerns. One of the tools we use to achieve this is our customer survey, and it gives me great pleasure to share our latest results with you. Thank you to everyone who participated - and congratulations to the winners of the survey raffle prizes.

Our industry is never dull, and never stands still. We believe that using our proven traditional skills and services, combined with the latest technologies, is the best way to ensure that we will be here to serve you today, tomorrow and at all times, helping you to achieve your objectives.

Please accept my thanks for your custom and loyalty throughout the past year. We look forward to serving you in the new year and long into the future.

I wish you a very happy, healthy and prosperous 2012.

With best regards,

Markus Bürgin
Successful start for iPad-based training courses
November 2011 saw the first of our iPad-supported A340 Difference courses. With 14 eager-to-learn students from a key customer, and one very excited instructor, the course proved a huge success. The feedback from both the students and the instructor was very positive. A short iPad introduction was all it took to show the course participants the numerous advantages offered by the iPad during training.

Using the iPad, students can fast-switch between text and pictures, combine all course materials into one tool, write personal notes onto PDFs, highlight sections throughout the manual, and bookmark pages opened for later use.

The use of pictures of various schemata, diagrams and engine plans increases students' comprehension and enhances the quality of the learning process. These visual aids also help the instructor, as trainees can now grasp concepts and technical knowledge quicker, which in turn provides the instructor with more time to address students' questions.

Our iPad training courses will continue in the second week of January with a 30-day Boeing B777 type training course.
Excellent Customer Day
At SR Technics we believe in working together to keep communication channels open and to create new ideas. In early November 2011 we had the pleasure of hosting a one-day seminar on the topic of next-generation Safety Management System and Human Factor training. The seminar was conducted in cooperation with Kratis Consulting & Training and the Swiss Aircraft Maintenance Association SVFB, and attended by 20 training professionals.

The background to the day was ICAO's announcement of the creation of Annex 19 (Integrated Safety Management), a safety management system comprising safety policy, risk management, safety assurance and safety promotion. This regulation will become mandatory for all organizations and service providers in November 2013. It emphasizes the importance of safety management in the aviation industry, and the need to take a proactive approach in order to prevent latent failures resulting from work-around procedures.

Guided and attended by training and industry experts, the Customer Day looked in detail at the benefits and challenges offered by Human Factor and Safety Management System courses, and provided insights into state-of-the-art training methods, such as Web Based Training. In addition to the pure course content and the requirement to comply with all applicable regulations, getting the message across to course participants is key.

Guests at the Customer Day participated in useful discussions on common obstacles to achieving raised safety awareness. What is the best way to inform everyone in the company across all functions? Which are the most effective visual aids for training? What training methods should be used to get the message across to all participants? There is no single correct answer to these questions, but the many fruitful discussions provided plenty of inspiration, and we look forward to future Customer Days with eager anticipation.
Revealing Customer Survey 2011
At SR Technics Training Services, we are continuously looking to further improve our courses and course administration to meet, and where possible exceed, our customers' expectations. This is why, back in November 2011, we ran the second Training Services Customer Survey, with the aim of finding out how our customers view our performance.

Once again, the response rates were high and came from all over the world. Since we have now implemented many of the ideas resulting from our first survey in 2010, our focus in the 2011 Customer Survey was to uncover the effect of our newly introduced communication channels, such as the Training Services Webshop, our Facebook presence, and our newsletter in HTML format.

The survey showed that awareness of these information sources is very high, which in turn increased the rating of the information availability on our products and services. Furthermore, our price/performance ratio and training manual quality were both rated considerably better than in the last survey. These are two areas on which we worked hard during 2011.

Some of the comments revealed areas where customer satisfaction is not yet at the level it should be. For example, digital copies of course manuals were requested. A solution for this request is already underway, as we will implement iPads with electronic course manuals in type training starting in 2012. In fact, the first iPad-instructed type training course has already taken place, and you can read more about how it went in this issue.

Training manual quality


Information availability
Two raffles – four winners
Two recent events gave us the opportunity to award raffle prizes: the introduction of our new Webshop, and our annual Customer Survey, which took place in November. The Webshop raffle was for an iPad 2, which could be won by registering via the Webshop. Congratulations to the winner Michael Theisen. We wish him many interesting and entertaining hours with his new device.

The Customer Survey raffle offered a free week of training in one of our many open classes in 2012, either for basic training or type training. We drew three winners: Matteo Mancuso, Hugo Buculini and Abdessamad Hdija. Congratulations to all. We look forward to welcoming you to our Zurich facility for your five-day training courses.

We are already planning exciting prizes in 2012 – so please participate and stay up-to-date with the latest news by visiting our Webshop and official Facebook page.
Outlook and upcoming training courses
There are lots of exciting developments at Training Services planned for 2012, which will be presented in the next quarterly issue of Perspectives. If you prefer weekly news and updates, please visit us on our SR Technics Training Services Facebook page or download our new iPad App on iTunes to stay in touch.

For our complete course schedules and enrollment options, please visit the Training Webshop.

SR Technics
Training Services
P.O. Box OATC
8058 Zurich-Airport
Switzerland

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